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Microsoft and GameStop announced today that the pair have entered into a “multiyear strategic partnership” that will make Microsoft’s cloud tech the backbone of GameStop’s business operations. The partnership also touches on the tech and apps that store associates use, including Surface devices and Microsoft 365 services.

According to a press release issued by both companies, GameStop will now rely on Dynamics 365 to power its “back-end and in-store solutions.” “This will enable store associates the ability to access omni-channel insights about customer preferences and purchasing history, real time information on product availability, subscriptions, pricing, and promotions in order to provide a differentiated and personalized in-store customer experience,” GameStop says.

The deal is largely another win for Microsoft’s cloud business, which has enjoyed rapid growth with several high-profile partnerships in recent years. Some of the company’s biggest partners include Pepsi, Adobe, and GE.

Microsoft pushed out the first of many monthly updates for its Surface Duo. While the company provided a general changelog, users of the innovative dual-screen device may want to know what precisely was addressed by this week’s update. Windows Central has all the details, as well as what comes next.

With the Xbox Series S “Lockhart” finally out in the open, many of you have been asking if it’s actually a definitive upgrade from the Xbox One X. The answer is complicated.

AMD’s virtual event was focused on Ryzen 5000 processors, but that didn’t stop the company from delivering some performance numbers for its upcoming Radeon RX 6000 GPUs.

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GameStop, Microsoft Corporation, Xbox

World news – CA – Microsoft and GameStop partner in deal involving cloud, Surface, and Xbox

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