Well, before we start here are some figures …
Number of Facebook users
Evolution of the number of Facebook users (Monthly Unique Users / WANT) since 2004 :
Facebook turnover and profits
Evolution of Facebook turnover and profits (Revenue and Net Income) since 2007 :
Facebook figures 2019
Facebook turnover 2019 : 49,62 billions of dollars (October 2019)
Facebook profit 2019 : 11,14 billions of dollars (October 2019)
Number of Facebook users worldwide 2019 : 2,45 billion active users per month (October 2019)
Average number of users per day 2019 : 1,62 billion active users per day (October 2019)
Number of Facebook mobile users worldwide 2019 : –
Average number of mobile users per day : –
Facebook figures 2018
Facebook turnover 2018 : 55,838 billions of dollars (October 2019)
Facebook profit 2018 : 22,12 billions of dollars (October 2019)
Number of Facebook users worldwide 2018 : 2,32 billion active users per month (October 2019)
Average number of users per day 2018 : 1,52 billion active users per day (October 2019)
Number of Facebook mobile users worldwide 2018 : –
Average number of mobile users per day : –
Facebook figures 2017
Facebook turnover 2017 : 40,65 billions of dollars (January 2018)
Facebook profit 2017 : 15,93 billions of dollars (January 2018)
Number of Facebook mobile users worldwide 2017 : 1,74 billion active users per month (February 2017)
Average number of mobile users per day : 1,15 million active users per day (February 2017)
Now we get into the thick of it…
If you don't have one yet page Facebook , It is indeed high time to join the world of digital marketing and the millions of other commercial pages that are already connected with your target audience..
Now that you understand why you should have a Facebook business page, you can learn how to create one.
Before you start :
To have a page Facebook business, so you have to create a personal Facebook profile. If you don't have a personal page yet, go to Facebook and create one in just a few steps. Once done, follow the steps below to create your Facebook Business page.
Create my page Facebook in four simple steps
1.Choose page style
Once connected to your personal Facebook page, go to Facebook business page creation and choose your page style.
You can therefore choose whether you are a "company or brand" or a "local or public figure". These options differ slightly and will give you a suitable layout with unique features. By selecting “Company or Brand” you can include your physical location, opening hours ... If you have a store, visitors will have the opportunity to “check-in” when they come. "Community or public figure" page style will help you promote and grow your community. This type of page is actually not configured with the intention of selling or promoting a particular product.
2. Add a cover profile photo
Follow the steps to upload a profile photo and cover photo. The profile photo is the small square image found in the upper left corner of the page. For companies, so this is the logo of. This image will appear next to your name every time you post your activity on Facebook. Please use a recognizable image or logo. The cover image is the long horizontal image at the top of the page. This can be an extension of your branding or anything else you think is appropriate. Upload your images and you will be redirected to your new company profile to complete the configuration.
3.Fill your page
In the reception area, click on the link at the bottom: See all page tips. This will open a window with the options to customize your business page.
It is important that you go through each of the tips in order to add useful information to your audience.. These options will allow you to add a link to your website, create a personalized Facebook URL, to add opening hours, to invite your friends, and more. There are even some tips and options on how best to manage and use your corporate Facebook page..
Step 4: Start sharing content
Congratulations, you now have a Facebook Business page! Make sure you have invited your friends. It will be better to set a digital strategy and a content calendar. These are the equivalent of your digital business plan.
Consider sponsoring certain Facebook posts in order to expand your audience, but also to create Facebook ads to redirect users to your website. Depending on your goals, there are then several ways to use the Facebook Business page to broaden your audience and generate new business opportunities !