The chicken nugget was launched into the stratosphere’s temperatures of minus 60C (minus 76F) from a location close to the company’s head office in Deeside, North Wales

Supermarket giant Iceland has celebrated its 50th anniversary by sending a chicken nugget into space.

One of the retailer’s most popular items, it was launched into the stratosphere’s temperatures of minus 60C (minus 76F) from a location close to the company’s head office in Deeside, North Wales.

Having reached peak altitude, it then headed back towards Earth at 200mph (322kph), with its parachute deploying at around 62,000ft (19,000m) to enable a safe landing.

The altitude reached was reported to be equivalent to the height of 880,000 Iceland chicken nuggets.

A staple of the frozen food aisles, more than 10 million chicken nuggets, chunks and strips were sold last week alone.

It has been a successful year for Iceland, which has been named the fastest-growing high street supermarket with 20.1% year-on-year growth.

Trading director Andrew Staniland said: “2020 is a huge year for us as we celebrate our 50th birthday, and we wanted to find ways to mark the occasion, just like anyone celebrating a birthday in lockdown.

“What better way to show that our products are out of this world than by sending one of our customer favourites into space.

“We’ve all changed the way we shop in recent months and frozen food has never been so popular. We’re looking forward to continuing to celebrate our 50th year with customers and thanking them for their support.”

Iceland partnered with Sent Into Space, a team of experts in the field of stratospheric exploration, to send the nugget into the atmosphere.


Chicken nugget, Iceland

World news – GB – Chicken nugget launched into space to celebrate Iceland’s 50th anniversary

En s’appuyant sur ses expertises dans les domaines du digital, des technologies et des process , CSS Engineering vous accompagne dans vos chantiers de transformation les plus ambitieux et vous aide à faire émerger de nouvelles idées, de nouvelles offres, de nouveaux modes de collaboration, de nouvelles manières de produire et de vendre.

CSS Engineering s’implique dans les projets de chaque client comme si c’était les siens. Nous croyons qu’une société de conseil devrait être plus que d’un conseiller. Nous nous mettons à la place de nos clients, pour aligner nos incitations à leurs objectifs, et collaborer pour débloquer le plein potentiel de leur entreprise. Cela établit des relations profondes et agréables.

Nos services:

  1. Création des sites web professionnels
  2. Hébergement web haute performance et illimité
  3. Vente et installation des caméras de vidéo surveillance
  4. Vente et installation des système de sécurité et d’alarme
  5. E-Marketing

Toutes nos réalisations ici


Please enter your comment!
Please enter your name here